About
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Who Am I?Hi there! I’m Rekha Krishnamurthi, an illustrator, printmaker, educator, mixed media and fiber artist. What started as a fun silk painting class that I took as a high-school student has turned into a lifelong passion and interest in art and design. A little history… My artistic journey started with fabric painting and hand-dyeing. I love working with textiles because there are a variety of techniques that can be used to bring new life to a plain piece of cloth. Today I design with a variety of materials, techniques and substrates. I still love working with textiles, but I equally love creating with watercolor, gouache, color pencil, alcohol inks, graphite and designing digitally. I’m always learning, experimenting and exploring. Designing digitally has expanded my artistic skills in new and fun ways. Being able to give an illustration movement with animation, instantly refresh a pattern in a new colorway or update graphic art by adding new motifs has opened a whole new way that I look at design, illustration and storytelling. |
My Signature StyleIf you ask me to describe my design style in a few words, this is how I describe it:
I am inspired by bold color, abstract elements, handmade crafts and global travel. My aesthetic leans towards blending whimsical design with East-meets-West inspired motifs using a variety of techniques ranging from sketching, painting, printmaking to digitally drawn and animated designs. For my hand-painted artwork, my favorite mediums are watercolor, acrylic paint, color pencil, graphite, gouache, alcohol ink, textile paints and dyes. My favorite digital tools are my iPad, iPencil, Procreate, Adobe Photoshop, Illustrator, Fresco and AfterEffects. |
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What Inspires MeI am inspired by the world around me! You'll always find me snapping photos with my iPhone, capturing key moments that inspire new pattern ideas, illustrations and custom color palettes! |
About My Design Studio
MissionDivine NY & Co. creates fun products for people who are looking to get crafty and explore new art forms. Through artfully made craft kits, uniquely designed products and exclusive patterns, you’ll be inspired to tap into your creative potential and find your own artistic spirit! |
My "Why"I believe that a creative mind is essential for a healthy body, mind and soul. Engaging in creative pursuits helps sharpen skills, enhances the right side of the brain and most importantly, helps you to relax and have fun!
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What's Your Next Creative Project?
Shop my online boutique for little luxuries to spruce up your home, inspire family members and friends to pursue new hobbies with a DIY craft kit or spark creativity for your next design project with exclusive illustrations, patterns or animation. To learn more about my services and how I work, please visit Design Services.

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Though I’ve always been creative since childhood, my creative endeavours as a business and solopreneur did not really solidify until about 2016. While I was figuring out my creative passions, I’ve enjoyed a diverse career path! After earning business degrees, I worked in finance and consulting while taking classes at New York’s Parsons, the New School of Design and Fashion Institute of Technology. In addition to running my design studio, I also work as a Program Design Lead creating quality and engaging hybrid learning experience.
When I’m not in my studio, creating a new art kit or designing patterns, I’m working on DIY tutorials for my YouTube channel or experimenting in the kitchen trying out new recipes!
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Where to Find Me
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Community Memberships
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